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Privacy policy

In this privacy policy references to “we”, “us” and “our” are to AM Labels Ltd. References to “our website” or “the website” are to

What information we collect and how

The information we collect via the website, phone or email may include: 

Personal Details

Any personal details you knowingly provide us with through forms and our email, such as name, address, telephone number, email address, IP address, opt in / out to marketing emails etc.

Payment Online

For orders placed online through our website, we do not hold sensitive payment details, these transactions are handled through SagePay Limited. For more information on the SagePay Ltd privacy policy, please refer to

Payment by phone

In order to effectively process credit or debit card transactions placed by telephone, card details are taken and processed immediately via card machine, no card details are stored electronically or otherwise by AM Labels Ltd. It may be necessary for the bank or card processing agency to verify your personal details for authorisation outside the European Economic Area (EEA). Such information will not be transferred out of the EEA for any other purpose.

Cookies & Similar Technologies

AM Labels Ltd uses cookies (small text files placed on your device) and similar technologies to provide our websites and online services and to help collect data. Cookies allow us, among other things, to store your preferences and settings; enable you to sign-in and analyse how our website is performing.

Other Websites

This privacy policy covers this website and


Any other websites which may be linked to by our website are subject to their own policy, which may differ from ours.

What we do with your information

Any personal information we collect from this website will be used in accordance with the Data Protection Act 1998, GDPR and other applicable laws. The details we collect will be used: 

1. To process your order and to provide after sales service

2. For marketing purposes - if you have opted in we will use your email address to send you information on our other products and services. You can opt in/out at registration or at a later date, every marketing email you receive from us will contain the option to opt out from receiving further emails. 

Reasons we share personal data

We may need to pass the information we collect to other companies for administrative purposes or after sales service. We may use third parties to carry out certain activities, such as processing and sorting data, monitoring how customers use the Website and issuing our emails for us. Third parties will not be allowed to use your personal information for their own purposes.

How long will your data be stored for 

Your personal data will be stored for as long as you are an active customer and for 3 years after your last purchase, after which your account will be marked in-active and archived.

How to access and control your data

You can view or edit your personal data online through “my account”. With an AM Labels Ltd account, you can sign into the website. Signing into your account enables you to edit contact information, add additional addresses and place orders.

You can always choose whether you wish to receive marketing emails from AM Labels Ltd by opt in/out at time of registration. You can also opt out at a later stage by visiting our opt-out page.

You have the right to request a copy of any information that we currently hold about you. In order to receive such information please send your company name, contact name and an email headed “privacy request” to [email protected]. Information will be provided without delay and at the latest within one month of receipt.

Notification of data breaches

We will notify the data protection authority within 72 hours of discovery of a data breach, and our customers without undue delay where there exists a high risk to their rights and freedoms.

Right to be forgotten

The right to be forgotten entitles you as a customer to have the data controller erase personal data, cease further dissemination of the data, and potentially have third parties halt processing of the data. The conditions for erasure, include the data no longer being relevant to original purposes for processing, or a data subject withdrawing consent.

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